How it's done
It’s the first lesson of Business 101: you need to know who your customers are and where they are located, and this page can help you do this. Once you have defined your target customers, you can then use our simple mapping tools to discover where your customers are located. Here are the questions this page will help you answer.
Who are my customers?
Where are my customers?
For new and existing businesses, finding customers is job number one. Here's an easy to use mapping tool where you can apply your knowledge about your customers to identify where they are located and how many there are. By selecting your intended customer segment with the sliders below you will notice that the total population of individuals, or number of households, changes accordingly. Zooming in and out will allow you to further narrow your analysis by focusing on specific areas and don’t forget to click on the census designated polygons for more granular data!